Increase confirmed sales volume and improve AOV while maintaining profitability under a CPS payout structure.
- Flat sales growth
- Limited upsell and cross-sell performance
- Underutilized segmentation strategy
- Cross-sell & upsell logic in retargeting
- Device- and price-based audience segmentation
- Conversion value optimization
- Continuous creative and funnel testing
- ROAS-driven scaling framework
First confirmed bookings generated
Scaling phase initiated for additional GEOs
International Beauty & Lifestyle E-commerce Brand